This will help to increase awareness of this program

A research project that tags the world's most dangerous sharks with four different tracking devices and then offers all the data to the public has taken off, garnering hundreds of thousands of users; one shark even has more then 80,000 followers on Twitter. 

OCEARCH, a non-profit shark tracking project, has tagged about 130 sharks, from great whites and tigers to hammerheads and makos, and open sourced the data in the hope that it will create citizen scientists who will follow the animals and care about what happens to them.

 To further personify the apex predators, the researchers at OCEARCH have also given the sharks names such as Katharine and Mary Lee, two sharks that are more than 14 feet long and weight more than a ton. OCEARCH's shark tracker has garnered 10 times the traffic it had last year, and it's expected to grow 20 times more by the end of this year.

 Along with data from satellite, acoustic and accelerometer tags, the project expects to begin using big data analytics to offer more granular data about the animals and their lives to scientists and the public at large.