So is the "App" boom over?

Quartz did a story in 2014 in which, citing comScore's data, it noted that most smartphones users download zero apps per month. 

Two years later, the data from Nomura reveals that the top 15 app publishers saw downloads drop an average of 20% in the United States.

 While there are exceptions -- Uber and Snapchat continue to attract new users worldwide -- it appears that developers are finding it increasingly difficult to get new people to download and try their apps.

 Recode reports:

 But now even the very biggest app publishers are seeing their growth slow down or stop altogether. 

Most people have all the apps they want and/or need.

 They're not looking for new ones.

What's your take on this?

I personally am a "program dude" and have rarely if ever used apps.

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In App-desperation...

  Apple announced a new revenue sharing model on Wednesday that would give developers more money when users subscribe to a service via their apps. 

Instead of keeping 70 percent of all revenue generated from subscriptions, publishers will be able to keep 85 percent of revenue, once a subscriber has been paying for a year. 

Google has decided to match Apple's latest offering. 

It too will move from a 70/30 split to a 85/15 split for subscriptions. 

However, instead of requiring developers to hook a subscriber for 12 months before offering the better split, it will make it available right away. 

Sources have said Google has been testing the new model over a year ago with video services in a way to get Play subscriptions to work with its TV streaming offerings like the Chromecast.

 Google has yet to announce when their new pricing plan will roll out.

 In other Google and Apple related news, Google's AI 'TensorFlow' software is coming to iOS to allow the iPhone to be able to run more sophisticated apps.