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Thursday, March 10, 2016

Opera Introduces Native Adblocking, 45% Faster Than Chrome With Adblock Plus

A new version of the Opera desktop web browser introduces fully-featured native adblocking which is able to load adblocked pages significantly faster than rivals running the Adblock Plus browser.

 

 The new feature includes whitelisting of domains and a benchmarker to test the difference between page load-times with and without ads.

 Krystian Kolondra, head of Opera desktop, indicates in his post that the company's hope is to encourage the 'simpler' and less intrusive advertising which has been promised, but does not yet seem to be evident.

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